"The Heart of a Spartan"
Long-form Training Video
Producer, Director, Writer, Editor & Visual Effects
For those of you who aren’t lucky enough to live in the southeast, then you may not know the greatness that is Publix Super Markets. Not only is it a wonderful place to shop (and work) but the company has a really progressive approach to training their associates. Take “Dynamic Selling”.
While important in practice, it could have been a real sleeper when it came to produce the training video. However, throw together a fun script rich in pop culture references, some stellar acting performances and a few Trek-like transporter effects and you’ve got something that’s downright enjoyable to watch! Oh...and it's a really good message too!